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Generate More Business Leads with A Virtual Assistant

Virtual Assistant

Virtual assistants and freelancers have been around for a long time, however as a result of more corporations going global, the virtual assistant market has increasingly become massive. If you’re looking to hire one, you probably have a few questions about the process such as: Do I really need to hire a virtual assistant? Where can I hire one? How can I increase productivity in working with a virtual assistant?

In this article, we will answer these questions and more. A special focus will be placed on helping you hire the right virtual assistant for your lead generation.

When should I hire a virtual assistant for my lead generation?

The answer to this question also answers the question, “Why do I need a virtual assistant?”. Let’s get straight to it. Every business needs to grow. Falling into the trap of stagnance without a desire to grow is bad for a business and the beginning of a downhill roll towards waning. As a business owner, you need to devote time to growing your business, lead generation being just one aspect Hence, if you find yourself constantly loaded down with lead generation with little time to pay attention to other aspects of growing your business, then it’s high time you thought about virtual assistant lead generation.

Where can I hire a virtual assistant?

As stated in the outset, the virtual assistant market is a broad one today. So, you have a great variety of platforms to pick one from. These are just a few…

  1. Magic
  2. Virtalent
  3. Fancy Hands
  4. Virtual Staff Finder
  5. Time Etc
  6. 24/7 Virtual Assistant
  7. MyOutDesk
  8. Hello Rache
  9. Upwork
  10. Fiverr

But, what precautions and lines of action should you take to make sure you pick the best? While you can find websites that offer to pre-vet your virtual assistant applicants for you, most platforms will show you applications from freelancers applying for the position. In that case, the next thing to do is interview the applicants.

You need to get the interview right, to find the virtual assistant that would be best suited for your business. Ask them these questions:

  • Can you speak and type fluently in English?
  • Are you able to work in the EST time zone (or any time zone that suits you best)?
  • On a scale of 1 to 10, how would you rate your expertise in this field?
  • Can you work for [number of hours you require] per week?
  • What is your internet and hardware situation?

As you ask these questions, take note of how long it takes the interviewees to reply. This can be an indication of their level of commitment (late replies can mean they are distracted or not fast to work with – a red flag). You need to make sure that the individual you hire can provide you just what you need in terms of time commitment – making you his/her priority – and expert skill level. You also want to make sure they have fast internet speed and good hardware to fast track productivity and deliver results on time.

How can I bump up productivity in working with a virtual assistant?

First, get to know your virtual assistant. As soon as you have hired them, you should schedule a meeting where you can spend at least 30 minutes getting to know your virtual assistant. Share stories, throw in a few jokes, and ask them questions. Develop an interpersonal and professional relationship with them. The idea for this step is that they will perform better at your work if they care about you and your business. And the process of caring starts with having a personal relationship with them.

Next, spend less time instructing and leave an open line of communication so they can ask you questions when they need to. Simply list out the tasks with basic details so the start and finish of the process is clearly defined.

Next, record a talk-through video in which you can highlight the specific end goal, challenges, and processes of the task and make it available to your virtual assistants on google drive or dropbox. This way, you will spend more time accomplishing tasks yourself rather than spending a lot of time passing down instructions.

Schedule daily check-ins with your virtual assistant. You do not want to wonder each day what your virtual assistant has been up to and how much virtual assistant lead generation happened during the day. Thus, ask them to alert you when they start work everyday and submit a summary of tasks accomplished at the end of the day. This way, you are kept in the loop of their activities on a daily basis.

Finally, schedule weekly or bi-weekly meetings with your virtual assistant. During these meetings, you can both give updates of last week’s work, you can provide feedback on areas for improvement in their work, help them understand the goal of the project and encourage them to ask questions if they do not understand something. This way, you can keep your virtual assistant lead generation running at an optimal rate.

Oren Todoros
Oren Todoros is the CEO of BIGINTRO, a premium PR strategy agency that services emerging industries. Their core focus is set on delivering business-changing results for ambitious clients, through impactful PR outreach, content, and lead generation solutions.

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